…. but this needn’t be you!
We read and write every day, so what’s so hard about doing a little brochure? Well, if you’ve ever actually tried to write that “little brochure” (or anything else) you’ll know — it might be easier to mow your grass by snipping it with scissors. Or more pleasant.
These are the 5 most common traps business people fall into when writing their own sales & marketing copy.
If you find yourself giggling at any of them, then you know that’s you. Post giggle, download the PDF below and call an expert.
Image credit: iStock.com/ MSRPhoto